Please join The Logistics Council (TLC) for a presentation and facility tour on Tuesday, May 22nd.  We will visit the Generac-Whitewater facility, which supports the company’s assembly and distribution activities from procurement through manufacturing, customer order fulfillment, and transportation.  Generac was awarded the 2011 Wisconsin Manufacturer of the Year award (Mega Category) by Wisconsin Manufacturers & Commerce.

Program Overview:

Using the strategic approach presented in “Supply Chain Strategy” by noted logistics expert Dr. Edward Frazelle, Generac was able to develop an innovative fulfillment strategy to fit their world-class production facilities.  Come see how the two processes integrate for a unique experience.

Founded in 1959, Generac earned a reputation as the company home and business owners turn to when the power goes out. The first to engineer affordable home standby generators, along with the first generator specific engine, Generac sells more home standby generators than all competitors combined.  Generac manufactures the widest range of power products in the marketplace including portable, RV, residential, commercial and industrial generators, plus a new line of power washers.  Generac believes that continued success comes from a dedication to growth and a core philosophy of ensuring customers’ peace of mind by delivering a superior product and ownership experience.

Generac Holdings Inc. has experienced consistent growth, even in the face of a difficult economy. They responded to the unprecedented demands for emergency power in the wake of Hurricane Irene and an unanticipated autumn snowstorm in the Northeast. Generac’s consistent success has allowed the company to reinvest not only in their company, but also in the state of Wisconsin. In 2011, Generac added 400 new jobs at all Generac locations and 70 new jobs at the recent acquisition, Magnum. Generac employees contribute to their communities through volunteerism, and by providing financial support to a variety of charitable organizations, local education programs, and other sponsorships benefiting Wisconsin’s communities.

Speakers and guides from Generac will take participants through the main assembly facility in Whitewater highlighting the company’s use of Lean Manufacturing, and then to the Finished Goods DC which features the first ever implementation of the “Fishbone Aisle Layout” developed by researchers from The University of Arkansas and Auburn University.  This implementation was reported in trade journals like DC Velocity, Distribution Group, Material Handling & Logistics, as well as a series of YouTube videos.

Please join us for another quality educational program from The Logistics Council.

Registration & Logistics: 

Place: Generac Power Systems
Directions: 757 N. Newcomb Street
Whitewater, WI  53190
(262) 473-5514
Time:  1:30 pm Welcome and presentation
2:00 pm Generac Facility Tour
3:30 pm Q & A, light refreshments
4:00 pm Adjourn
Cost: Please pre-register for this event to ensure that space is available
$40.00 Pre-paid with RESERVATION
$50.00 Paid AT-THE-DOOR
Register Online                          Register by Mail