2303 North Mayfair Road
Milwaukee, WI 53226
Demand Generation . . . it’s the lifeblood of your company. You may have outstanding logistics products and services, but it really doesn’t matter if you can’t market and sell them effectively. Business success depends upon generating customer interest and engagement. The Frantz Group has developed an 6-Step Process for Integrated Direct Marketing to serve this purpose.
John Frantz, President of The Frantz Group, will show us how to leverage technology, creativity, and thought leadership, along with processes and best practices to create and manage effective Direct Marketing campaigns. John offers his marketing operations strategy expertise, gained over a 37 year career, to guide you through the process to find and remove barriers to success, engineer a solid strategy, and build the machinery that will generate demand for your products and services.
Who should attend?
We encourage personnel from marketing, business development, pre-sales, sales, operations, and executive management to join us.